We are a deliberately small team with a core group of industry professionals all with track records as both clients and consultants within the leisure and tourism markets.

Our experience spans the commercial as well as the heritage sector and encompasses general and board level management, business development and acquisition, operations, finance, market analysis, marketing and branding.

Founders Jill Britton and Nancy McGrath have successful track records in senior marketing and board level management at some of the UK’s most commercially successful visitor attractions including the London Eye, Alton Towers, Madame Tussauds and Warwick Castle.

We complement the team as appropriate with specialist associates hand-picked to suit the needs of the project and the client.

I was impressed by the way Britton McGrath Associates approached the development of our strategic master plan; the combination of rigour and flexibility coupled with their commercial operating experience ultimately led us to an exciting plan for the future. They were also a great team of people to work with.

Kate Davies

Stonehenge Director, English Heritage